Digital + Physical UX
14 weeks, Spring 2021
OMA tonic is a 3D printed nutrition supplement plan tailored for each individual new moms.
OMA is a subsidiary brand of its mother company Philips, focuses on consumer’s personal lifestyle and public general healthcare.
Postpartum hemorrhage is when a woman has heavy bleeding after giving birth.
About 1 to 5 in 100 woman who have a baby(1 to 5 percent) have PPH.
Every year about 14M woman around the world
suffer from PPH
Lack Breast Milk
With 4 million live births occurring each year in the US, Postpartum Depression rate is up to 10%-20%(almost 600,000).
A healthy diet could help prevent PPH and PPD occur by balancing the nutrition.
In order to support moms through the postpartum period, OMA, by balancing moms' daily diets of adding enough needed nutrition facts, is here to help.
Nutrition Facts Needed
Through Postpartum Period
First 3 months increasing calorie intake to meet the demands of producing milk
A breastfeeding mother should consume approximately 2,300 to 2,500 calories per day. (compared to 1,800 to 2,000 calories for a non-breastfeeding woman)
Based on personal daily diet,
Oma is here to help.
"Wish it could be more fun."
"Being a mother makes me proud."
"Sleep deprivation makes lots of weepiness and feeling like nothing is going right."
"The baby is my whole life."
Baby blues are totally normal.
"Most movement will be difficult and the incision can be painful."
"It's important to move around, at least a little bit, to avoid blood clots."
"I don't have enough breast milk for my baby."
"Do I need to take medicine to release pain?"
"Wish I could have longer personal time."
"How can I lose weight?"
"I sometimes feel sad."
"It makes me feel tired, really tired."